Monday, April 28, 2008

Esef Vik is coming soon!

Sunday, April 27, 2008


Dear Steven, 

I Received jeans today and, as before, I am very impressed.  The fit is excellent on me, and the quality of the jeans is exemplary. Believe it or not, I own two other 21oz jeans, (IronHeart & Studio D'Artisan 1293) and your creation surpasses both, especially in fit and attention to detail. I look forward to your future developments. 

Wishing you every success,


Scott (in England, Where its raining. Again.)

Saturday, April 19, 2008


I just had to take a picture of this shadow.

hand painted instruments

I have painted a few drum shells and guitars inspired by nature for a few bands. If you are interested in having an esef hand painted instrument please email me.

Hand made by esef....

Thursday, April 17, 2008


We have some new t shirts coming in soon. These will be plain heather grey v neck style t shirts. The neck opening will not be long. The V cut is very tasteful.  Embroidered on the chest will be our leaf logo (small). The shirts will be a light weight combed ring spun organic cotton. These will be super soft and get softer as you wear and wash them. 

Wednesday, April 16, 2008

Nature glows

Embroidered on the right back pocket is our logo. As the indigo on the denim fades the logo will glow. Our designs are very simple and classic, just the way we like it. 


I will continue to post photos of our customers wearing their jeans. 

Tuesday, April 15, 2008

SKY arrival

The Sky order exported Japan about 2 weeks early! So they are here! This past week Ive packed and shipped 25 jeans. Its been crazy here.

Good news!
Everyones jeans will be arriving very soon. Several people already got theirs. 

Check out what our customers have to say about their purchases...

SKY (left) ORI (right)

                                Jason is one of our most supportive customers since the first esef denim production. Jason owns the Sky and Ori jean by esef and "loves em" 

Thanks for all your support Jason! 

Monday, April 14, 2008


Check this out! James hand made this for esef. He's quite the artist. He made this early in our denim production stage. I like to think of it as a good luck charm. Thanks James!

Sunday, April 13, 2008

Best Friend

Esef Ori jeans, a flannel, an old camera and some rugged boots is all you need to survive a hike in the desert. 

This is my best friend Matt. We grew up together. He now lives in SF California. 

Photos by Rob

Our Dear Friend..

James is wearing the Esef Ori, Hes been wearing these daily for about 3-4 months now. 
Here is a close up of our SKY jean. This is a 21 oz. Japanese selvedge denim. Constructed to last forever. 

ORI @ 3 months

One of our first customers Tony sent these in. This is our Ori jean. There is about 3 months of wear on them.